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Blog | CASE STUDY | Corporate Branding

22

Feb
2013

CASE STUDY | Corporate Branding

corporate-branding

Corporate Branding isn’t about designing your company’s logo.  It’s about identifying your core competencies, defining your key audiences and articulating a clear message to them.

Commonwealth Consultants is the leader in:

  • Developing the messages that resonate with your clients and prospects
  • Identifying key differentiators that set you apart from your competition
  • Providing tools for your executives to effectively communicate

 

OMNIPLEX World Services

A Top 100 privately-owned firm, OMNIPLEX is a leading provider of quality security services and innovative investigative solutions to prestigious customers.

Challenge:

OMNIPLEX needed a PR partner to strategically enhance their brand image through development of messaging and media relations, as well as creating an executive level crisis communication plan.

 Results:
  • Through our messaging process, we developed the company’s core messages, identified key differentiators and trained top executives on how to communicate why they are the best in their field.
  • Commonwealth Consultants created a media relations program that focused on business and trade publications coverage that strengthened their brand and positioned them as leaders in their industry.