22
Feb2013
CASE STUDY | Corporate Branding
Corporate Branding isn’t about designing your company’s logo. It’s about identifying your core competencies, defining your key audiences and articulating a clear message to them.
Commonwealth Consultants is the leader in:
- Developing the messages that resonate with your clients and prospects
- Identifying key differentiators that set you apart from your competition
- Providing tools for your executives to effectively communicate
OMNIPLEX World Services
A Top 100 privately-owned firm, OMNIPLEX is a leading provider of quality security services and innovative investigative solutions to prestigious customers.
Challenge:
OMNIPLEX needed a PR partner to strategically enhance their brand image through development of messaging and media relations, as well as creating an executive level crisis communication plan.
Results:
- Through our messaging process, we developed the company’s core messages, identified key differentiators and trained top executives on how to communicate why they are the best in their field.
- Commonwealth Consultants created a media relations program that focused on business and trade publications coverage that strengthened their brand and positioned them as leaders in their industry.

Commonwealth Consultants assists my company in shaping our corporate message, securing media attention and building our brand image. Their approach to public relations is extremely valuable.
Julien Patterson, Chairman
OMNIPLEX World Services